Our Story Sports Connect November 07, 2019 08:20 Updated Our Mission is to increase participation and transform the sports experience. We are Sports Connect / U.S. Soccer Connect. A hard-working team that has been driving the world of youth sports forward for over 17 years. We are thought leaders in sports and technology, and are connecting these worlds through innovation, teamwork, and results-driven success. Once three independent youth sports technology providers, Blue Sombrero, Affinity Sports, and Stack Sports, joined forces to create a unified, all-in-one solution to help efficiently manage youth sports organizations worldwide. We offer innovative sports technology at the best value with a shared mission of growing the game in every community. Our unwavering commitment to supporting our partners is our guide as we continue to improve and innovate, so you can get back to fostering a love for the game for generations to come.